Belief-Based Tribes

BELIEF-BASED TRIBES

Artist’s 90-Day
Action Plan to Six-Figure Sales

Learn & Apply
the Approach

Once upon a time… a group of artists developed a new approach to selling artwork. The belief-based approach changed their lives, literally. Community members went from painting as a hobby to becoming full-time prosperous artists.

The belief-based approach enables you to discover the belief inspiring your artwork, and then attract an audience who shares the same belief. We call that audience a belief-based tribe. Every tribe member is eager to admire, purchase and collect your work.

order ebookS & audiobooks

eBook 1

How to Build a Belief-Based Tribe and Generate Six-Figure Sales

Discover the belief inspiring your artwork and how to attract your tribe members.

1. What is a belief? And why should artists care?
2. Why belief-based artwork generates six-figure sales.
3. Examples of multi-million-dollar belief-based tribes and artwork.
4. How to discover your belief and how it inspires your artwork.
5. How to communicate and share your belief.
6. How to build a belief-based tribe.
7. How to attract your first 100 tribe members.
8. How will your current tribe hire new members?
9. How to do all of this without leaving your art studio.
10. Why some artists prosper while others don’t.
“For example, imagine an artist who believes that zoos should not exist, and that wild animals should be free to live in their natural habitats. When that artist presents their artwork illustrating a baby elephant reuniting in the wild with its mother after being freed from the zoo, the tribe will immediately connect with the artwork.
The tribe will not simply see a portrait of an elephant. However, the tribe – who shares the same belief as the artist – will immediately develop an emotional connection with the painting and will value the artwork based on the belief that it represents and supports.
In this case, the tribe is no longer evaluating a single piece of art, but rather, committed to admire, purchase and collect all the creations of the artist because of the belief inspiring the artwork and what the artist stands for.
The belief-based approach might sound intuitive, but how effective can it be in selling artwork? Spoiler alert, it’s the most effective approach to selling artwork, period.
We’ve witnessed new members of our community, who have recently learned and applied the belief-based approach, achieve six-figure sales in a matter of months. In addition, artists who have truly mastered the belief-based approach have achieved multi-million-dollar sales figures.”

eBook 2

How to Convert your Tribe Members into Lifelong Customers

Sell $2,500 of artwork per week and generate over $100,000 net profit per year.

1. A belief. Then a value. Then an action.
2. How to promote your artwork to your tribe members.
3. How to identify tribe members who are ready to buy your artwork.
4. How to price your artwork and grow revenue.
5. How to sell your artwork to your tribe members.
6. How to sell $2,500 of artwork per week and over $100,000 per year.
7. How to attract repeat customers and achieve 3 sales per customer.
8. How to “wow” your customers and organically grow your customer base.
9. How to manage your balance sheet: expenses, revenue, and profit.
10. How to minimize your biggest expense: taxes.
“This is probably one of the most debated subjects within the artists community. However, we’re going to share with you an easy-to-implement and practical approach to pricing your artwork.
Not to state the obvious, but when the artwork is underpriced, you’re leaving money on the table. When the artwork is overpriced, you’re losing potential buyers. Our approach is to find the optimal pricing point between the two extremes. That’s it! Now, let’s find that optimal pricing point.
After running hundreds of pricing experiments and trials, we have established an effective and efficient process to finding out the optimal pricing point for your artwork. The approach is a 4-step process that is straightforward and easy-to-implement, and will enable you to find out the optimal price point to easily sell your artwork.”

eBook 3

How to Automate the Selling of your Artwork, without any Technical Skills

Automate the selling of your artwork with ad campaigns that convert while you sleep.

1. Understanding branding vs marketing vs advertising.
2. How to create a website that customers love and without any technical skills.
3. How to create social media content that people want to share.
4. How to get over 1,000 views per day of content you share.
5. How to manage your online reputation and artwork ratings.
6. How to send out email campaigns that convert into sales.
7. How to run online ads with 10 times return on ad spend.
8. How to do all of this in less than 4 hours per week.
9. How to double your artwork sales every three months.
10. How to financially prosper doing what you love.
“Shareability is the most powerful effect of social media. When one of your belief-based tribe members shares your published content, their network will be exposed to your content as well.
As more tribe members share your content, the growth of your reach becomes exponential. As a result, the exponential reach will drive phenomenal sales.
The challenge is how to create social media content that your tribe members would be interested and excited to share. While it’s not an exact science, there is a method to the madness.
Over the years, we have observed numerous influencers, analyzed viral contents, and evaluated engagement metrics. We have also run multiple trial and error campaigns to determine the necessary elements to produce contents that people want to share.
We have concluded that there are three fundamental elements to induce content shareability.”

Apply the belief-based approach to sell your artwork.

order ebookS & audiobooks

Included for FREE with Marketing Content membership.

"After reading the eBooks, I had much more clarity about the ideal art buyer for my work and how to establish an emotional connection. Last week, I sold ten paintings, that was record-breaking sales for me.

Today, I can proudly say that I’m a full-time artist. I’m thriving doing what I love, instead of spending my days stuck in a cubicle. It’s the most freeing feeling ever."

— Peter R., CA

FAQs

In simple words, what is a belief-based approach?

We enable artists to discover the belief inspiring their artwork, and then attract an audience who shares the same belief. We call that audience a belief-based tribe. Every tribe member is eager to admire, purchase and collect the artist’s work.

What skills do I need to learn the belief-based approach?

If you love art, you’ll love these eBooks. The contents of the eBooks are very simple and easy-to-implement. This is not a textbook with hundreds of pages. Rather, this is a concise, instructional and practical action plan to learn the belief-based approach to selling artwork, and apply it to achieve six-figure sales.

How would the eBooks help me sell my artwork?

Imagine you show your artwork to a millions of people. It is likely that one person will admire, purchase and collect your artwork. The belief-based approach helps you understand why that person purchased your artwork, and how to find other people who are similar to that person. We call those people a belief-based tribe, each member of the tribe is eager to admire, purchase and collect your artwork. The eBooks include step-by-step instructions on 1) how to build a belief-based tribe, 2) how to convert them into lifelong customers, and 3) how to automate and scale the sale of your artwork. If you are able to apply the steps described in the eBooks, then you should be able to achieve six-figure sales.

Who is the eBooks for?

The eBooks are for professional artists, amateur artists, and other people who are currently not artists but would like to nurture and monetize their artistic talent. Professional and amateur artists benefit from the belief-based approach by establishing and scaling their artwork sales. People who are not practicing their artistic talent on a regular basis, due to other professional commitments, utilize the belief-based approach to gradually transition their career to becoming full-time artists.

Apply the belief-based approach to sell your artwork.

order ebooks & Audiobooks

Included for FREE with Marketing Content membership.

Our Story

We started as a group of friends who shared the same passion for art. We always struggled with selling our artwork whether offline or online. Art galleries are very selective and take an average of 50% cut of any sale. Online art marketplaces are overcrowded, with some of them offering over 5 million products in art category alone. Basically, we could not make a living selling our artwork; we had to find a new way.

"As we travel through the world we change things slightly, and we leave marks behind. In return, life leaves marks on us, on our bodies and our hearts." Nationally recognized abstract painter, Jessica Brown, explains the belief inspiring her artwork. Jessica attracts and connects with an audience who shares that same belief. A tribe who is eager to reflect on their own travels, experiences, and the connections they've made and the traces they've left.

Jessica Brown | Website | Facebook | Instagram

Jessica's success story and approach to art sales is similar to many artists within our community. At the core of the success of every artist there was always a “belief”.

In 2019, as a small group of friends, we had an interesting discussion that led to an eye-opening realization. Most people are driven by their beliefs. Whether it’s marriage, life style or career choices, we make important decisions based on our belief system. We are comfortable and more agreeable in environments that support our beliefs. Similarly, our artistic preferences and choices are unconsciously influenced by our beliefs. We appreciate art that reflects and supports what we believe about a certain human value, a historical event, or life in general.

One day, we asked the following question, “as artists, what if we could communicate the belief inspiring our artwork to attract people who share that same belief.” That question became the foundation of the belief-based approach to selling artwork. It has become a movement that is changing the lives of artists around the world.

Today, we are a community of prospering artists. We are artists who never thought they could make a living following their passion and love for art. We are emotionally content, financially prospering, and most importantly proud of the impact of our art on the world. Everyday, we are welcoming new artists and enabling them to pursue their dreams and achieve their goals without the fear of financial failure, and without giving up on their love for art in pursuit of other meaningless and soulless careers.